What’s All The Fuss About Chitika eMiniMalls?

What are Chitika eMiniMalls?

Many people are still not aware of what this strangely sounding brand is. Few would recognize it immediately as the brand new ppc (pay-per-click) ad format that is causing such a sensation amongst bloggers and webmasters.

The Chitika ads usually come in numerous different sizes and colors (the color is adjustable just like with Adsense to match with the color of your site design) but will almost always have a picture of a product and then some tabs running across them that include various topics. For instance ‘best deals’ ‘description” ‘reviews’ and so on.

Chitika ads are designed to appear like tiny mini malls where visitors to a site can take a closer peek at products of interest. Just like Adsense and other PPC ad formats, advertisers pay in terms of Chitika ads click throughs. Publishers then get paid for clicks that happen at the host publisher’s blog or site.

There have been reports all over the net that some publishers and site owners have completely abandoned Adsense ads in favor of the Chitika eMiniMall ad program. However there are still many other publishers comfortably carrying both ad formats on their sites. To do this, one however needs to adjust their Chitika eMiniMalls ads to a version that carries images and looks completely different from Adsense text ads. The Chitika text ads look exactly like Adsense ads.
 
The introduction of this new ad format for publishers that looks like it will be wildly successful can only be good news to most bloggers and site owners. The feeling has been that Google has grown too powerful and their total control and domination of the market may not be a good thing for their clients or the industry in general.

It goes without saying that although Adsense customer service has been of a fairly high standard, it is bound to get even better with the prospects of a serious competitor in the horizon.

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